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Senior Media Planner & Strategist

Planning Media, Delivering Results

I bring together 360° campaign planning, media buying, reporting, and creative production experience to help brands move from strategy to measurable performance.

Omer Kilic in Vancouver
OMD Turkey
Senior Media Planner

Impact by the Numbers

3.5+

Years at OMD

Senior media planning, media buying, campaign execution, and reporting.

360°

Campaign Planning

Traditional, digital, event, vendor, and performance touchpoints.

6M+

Views Driven

YouTube growth supported through content, SEO, social, and web strategy.

Experience

Agency strategy with production instincts.

A career path across media planning, content strategy, television, and production operations.

Senior Media Planner

OMD Turkey

Sep 2022 - Present

Managing advertising planning, media buying, vendor negotiations, campaign execution, and reporting for major brands across traditional and digital channels.

360 campaign lifecycle Media buying Performance tracking

Motion Graphic Designer

ZorZanaat Production & Digital Agency

Sep 2018 - Jul 2021

Produced animated content for film, TV, and advertising while supporting the growth of the Zippapu YouTube channel through content strategy, SEO, social media, and website optimization.

6M+ channel views Content strategy SEO-led growth

Assistant Director

TRT Belgesel Channel

Oct 2017 - Jun 2018

Coordinated production logistics, shoot schedules, call sheets, talent readiness, and cross-department communication under tight production timelines.

Production logistics On-set coordination Timeline control

Capabilities

Built for integrated campaign teams.

Comfortable moving between client objectives, channel planning, production realities, reporting, and the practical workflow details that keep campaigns moving.

Media strategy and campaign planning
Advertising planning and media buying
Vendor negotiation and coordination
Performance tracking and reporting
Audience segmentation and competitive analysis
Creative brief development
Content strategy and SEO
AI-assisted marketing workflows
Corporate events and brand visibility
Production and post-production coordination

Working Style

Clear thinking, useful outputs.

View LinkedIn

Full Campaign Lifecycle

From strategic planning and vendor conversations to execution, consolidation, and post-campaign insight.

Performance-Led Reporting

Turns traditional and digital channel data into clear, actionable summaries for campaign teams and stakeholders.

AI-Enhanced Workflow

Uses Claude, ChatGPT, and Gemini to accelerate planning, briefs, visual ideas, segmentation, and competitive research.

Contact

Let’s talk about media, growth, and campaign execution.

Based in Vancouver, BC and open to senior media planning, strategy, and integrated marketing roles across Canada.